I am a content creator with a hybrid mix of web development expertise, strong writing skills, and management experience essential to guiding a project from concept to execution.
Development
Harnessing the dynamic functionality of ActionScript, Javascript, PHP, mySQL, CSS, and HTML, I’ve spent 11 years building content for the web.
Skiing Interactive - Content CreationWhether through concepting, coding, writing or a blend of them all, I had a great deal of influence and fun...Whether through concepting, coding, writing or a blend of them all, I had a great deal of influence and fun when it came to building original content. Below is a link to a sampling of these projects. flash | xml | php | mysql | jquery | json | css | writing | researchview project
Skiing Interactive - PlatformI architected and developed a publishing platform that displayed dynamic edit and ad content. This system logged Omniture metrics,...I architected and developed a publishing platform that displayed dynamic edit and ad content. This system logged Omniture metrics, rotated ads based on SOV, offered share functionality, and deep linking to content. In building and overseeing 3 iterations of this platform, I uniquely informed the content and overall user experience.flash | xml | php | mysql | jquery | cssview project
REI Gear Closet Interactive AdThis unit populated a 'closet' based on user preferences, allowed for drag-and-drop refinement of product matches, and gave the audience...This unit populated a 'closet' based on user preferences, allowed for drag-and-drop refinement of product matches, and gave the audience a playful, yet informative way of seeing REI's robust product lines in the winter sports arena.flash | xml | json | php | mysqlview project
Polaris Interactive AdIncorporating feature callouts, video, and photo galleries, this rich ad unit delivered a comprehensive overview of the client's upcoming product...Incorporating feature callouts, video, and photo galleries, this rich ad unit delivered a comprehensive overview of the client's upcoming product line.flash | xmlview project
Fortune Money Group MediakitWorking with art directors across multiple brands, I implemented the design and developed the mediakit pages that communicated edit calendars,...Working with art directors across multiple brands, I implemented the design and developed the mediakit pages that communicated edit calendars, ad rates, and global contact info as each title headed into a new publishing run. Additional work includes microsites, quizzes, and banner ads.html | css | javascript | flashview project
Tagworldwide - flex developerSpending roughly a year embedded in an international ad agency gave me key opportunities to develop internal management tools, scheduling...Spending roughly a year embedded in an international ad agency gave me key opportunities to develop internal management tools, scheduling applications, and banner ad reporting capabilities.flex | flash | mysql | cold fusionview project
The Documentary Group - Website & CMSBuilding a website for a documentary film production group meant mixing style with scalability. By offering multiple user profiles,...Building a website for a documentary film production group meant mixing style with scalability. By offering multiple user profiles, a robust cms, and an elegant front-end, this site gave the client independence and voice of its own. html | css | javascript | php | mysqlview project
Creative
I strive to infuse my humor and insight into my writing and video production to offer a distinct blend of original content.
Weekly Powder Update - Video SeriesSeeing an opportunity to merge a ski-loving meteorologist with a snow-starved audience, I helped develop the concept of a Weekly...Seeing an opportunity to merge a ski-loving meteorologist with a snow-starved audience, I helped develop the concept of a Weekly Powder Update series. I recruited the talent, helped concept the idea, oversaw the video production, and wrote the intro copy for each episode. Click below to see the video.view project
Whistleblower - VideoIn order to show transparency regarding the annual ski tests conducted in Utah, we made a video that explained the...In order to show transparency regarding the annual ski tests conducted in Utah, we made a video that explained the practices and methodologies employed to achieve this end. I came up with the concept of the 'whistleblower' who was confessing to these 'controversial' methods under the protection of anonymity. Click below to see the video.view project
2,400 Ounces to Freedom - VideoBeer and skiing go hand in hand, so along with our Beer Finder unit and the 'Beer of the Week'...Beer and skiing go hand in hand, so along with our Beer Finder unit and the 'Beer of the Week' series, it was an obvious fit to attend the Great American Beer Fest. I helped plan and orchestrate the video, took photos, live-tweeted the media brunch, and most importantly, celebrated the wonder that is beer. Click below to see the video.view project
Major Resort Upgrades for the 2011-12 Season - Web GalleryThis web gallery showcases the results of research into what improvements and capital developments have been undertaken by popular ski...This web gallery showcases the results of research into what improvements and capital developments have been undertaken by popular ski resorts around North America.view project
Moe's Original Barbecue - ReviewMerging my passion for food and writing, I contributed a restaurant review to a roundup of 'favorite things of the...Merging my passion for food and writing, I contributed a restaurant review to a roundup of 'favorite things of the year.'view project
Project Management
Collaborating across the room or the country, I work seamlessly across departments to guide projects from concept to execution.
Gearfinder - Skis | BootsSpanning over 1100 products shots, reviews, and test data, this project's goal was to offer the user a better way...Spanning over 1100 products shots, reviews, and test data, this project's goal was to offer the user a better way to find skis and boots on Ski Magazine's website. The project offered a refined user interface that supported new functionality while preserving legacy content, and at the same time, giving the developers a cohesive road map for the application. Collaborating with editors, designers, developers, and testers, we added essential functionality to the website while meeting complementary publishing deadlines.project management | mapped requirementsview project
Websvp - Event managementWith a clientele including Time, Fortune, Money, Sports Illustrated, and Real Simple, I have project managed and developed over...With a clientele including Time, Fortune, Money, Sports Illustrated, and Real Simple, I have project managed and developed over 100 event management solutions under the websvp product in the last 6 years. These solutions include html email invites, registration forms, and results management tools.project management | php | mysql | html
Interactive Ad DepartmentI defined the ad specs and guidelines that vendors followed as well as oversaw some production of 10 3rd party...I defined the ad specs and guidelines that vendors followed as well as oversaw some production of 10 3rd party interactive ad units. Additionally, I added Omniture metrics to each ad and trafficked SOV ads for the first season of Skiing Interactive.mapped requirements | flash | video
Gear Template Ad ManagementAfter defining and coding a series of template-based gear ad units, I oversaw the asset and data efforts that went...After defining and coding a series of template-based gear ad units, I oversaw the asset and data efforts that went into populating each unit with product information. Additionally, I managed the quality assurance process that led to final approval by the client.mapped requirements | production
Skiing Interactive Facebook ApplicationI oversaw the production and integration of content for a Facebook application that would drive new subscribers to Skiing Interactive....I oversaw the production and integration of content for a Facebook application that would drive new subscribers to Skiing Interactive.research | productionview project
Skiing Interactive - Content Creation
Whether through concepting, coding, writing or a blend of them all, I had a great deal of influence and fun...
Whether through concepting, coding, writing or a blend of them all, I had a great deal of influence and fun when it came to building original content. Below is a link to a sampling of these projects.
flash | xml | php | mysql | jquery | json | css | writing | researchview project
Skiing Interactive - Platform
I architected and developed a publishing platform that displayed dynamic edit and ad content. This system logged Omniture metrics,...
I architected and developed a publishing platform that displayed dynamic edit and ad content. This system logged Omniture metrics, rotated ads based on SOV, offered share functionality, and deep linking to content. In building and overseeing 3 iterations of this platform, I uniquely informed the content and overall user experience.
flash | xml | php | mysql | jquery | cssview project
REI Gear Closet Interactive Ad
This unit populated a 'closet' based on user preferences, allowed for drag-and-drop refinement of product matches, and gave the audience...
This unit populated a 'closet' based on user preferences, allowed for drag-and-drop refinement of product matches, and gave the audience a playful, yet informative way of seeing REI's robust product lines in the winter sports arena.
flash | xml | json | php | mysqlview project
Polaris Interactive Ad
Incorporating feature callouts, video, and photo galleries, this rich ad unit delivered a comprehensive overview of the client's upcoming product...
Incorporating feature callouts, video, and photo galleries, this rich ad unit delivered a comprehensive overview of the client's upcoming product line.
flash | xmlview project
Fortune Money Group Mediakit
Working with art directors across multiple brands, I implemented the design and developed the mediakit pages that communicated edit calendars,...
Working with art directors across multiple brands, I implemented the design and developed the mediakit pages that communicated edit calendars, ad rates, and global contact info as each title headed into a new publishing run. Additional work includes microsites, quizzes, and banner ads.
html | css | javascript | flashview project
Tagworldwide - flex developer
Spending roughly a year embedded in an international ad agency gave me key opportunities to develop internal management tools, scheduling...
Spending roughly a year embedded in an international ad agency gave me key opportunities to develop internal management tools, scheduling applications, and banner ad reporting capabilities.
flex | flash | mysql | cold fusionview project
The Documentary Group - Website & CMS
Building a website for a documentary film production group meant mixing style with scalability. By offering multiple user profiles,...
Building a website for a documentary film production group meant mixing style with scalability. By offering multiple user profiles, a robust cms, and an elegant front-end, this site gave the client independence and voice of its own.
html | css | javascript | php | mysqlview project
